10 DIY SEO Tips
On 4th June 2023 | 0 Comments

So you want to drive more online visitors to your website or increase your rankings in Google’s search engine but don’t know where to start. Should you hire an SEO company or go at it yourself? When it comes to search engine optimisation it can be an overwhelming process, but it doesn’t have to be. An SEO […]

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6 CTAs That Will Get Your Audience to Forward Your Email
On 26th May 2023 | 0 Comments

At its most basic level, email forwarding is a way for businesses to expand their audience reach by getting more eyeballs on their emails. By having people forward your emails, you can gain exposure with greater numbers of potential customers. Also, a forwarded email provides you with more brand exposure, and if people like what […]

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What makes a Successful Email Subject Line with Examples
On 19th May 2023 | 0 Comments

Despite trending social media channels and mobile messengers, email is still one of the top channels for businesses. That’s why every eCommerce business must have a solid email marketing strategy. But what’s one of the most important aspects of email marketing? Crafting the best email subject lines. What Makes a Successful Email Subject Line? Your […]

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5 Steps to Prioritise SEO in Content Creation Process
On 12th May 2023 | 0 Comments

SEO — or search engine optimisation is a marketing strategy designed to increase your content’s visibility and organic reach. It also helps ensure that your content ends up in front of the right audience. Keyword and keyword research is a big part of SEO, and they’re usually what we think of first when the term […]

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The Importance of Social Commerce
On 5th May 2023 | 0 Comments

Social media platforms have transformed the way people communicate, share ideas, and consume content. With the rise of eCommerce, social media platforms have also emerged as powerful channels for online retailers to engage with customers and drive sales. Tips and Best Practices for Leveraging Social Commerce Effectively If you want to leverage social commerce effectively, […]

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How To Use Popups To Get Quality Leads
On 28th April 2023 | 0 Comments

Popups seem like annoying ads that unexpectedly appear when customers visit a page. In truth, when done effectively, they can help you score quality leads and a considerable amount of conversions. Now, how can you use popups to get quality leads? How can you use them to grow your business? Here’s what you need to know. […]

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How to Use Visuals to Increase Your Newsletter Open Rates
On 21st April 2023 | 0 Comments

Email marketing has become one of the most used tools by marketers and, because of this, it is getting harder to engage subscribers and achieve solid email newsletter open rates. The key to standing out from the other newsletters your users are subscribed to is providing value and sharing well-designed content. Images, such as videos, […]

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How to Track Email Traffic Using UTM Tracking
On 13th April 2023 | 0 Comments

When applied strategically, you can use email marketing to generate a significant amount of website traffic. You can target specific pages, blog posts, or landing pages in your email campaigns, creating an influx of eyes on certain promotions, educational material, and product pages. This is obviously beneficial in terms of exposure, but it can also […]

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8 Ways Your Small Business Can Compete Against Larger Brands
On 7th April 2023 | 0 Comments

As a small business owner, it can feel difficult – if not impossible – to compete against much larger businesses, especially well-established megacorporations. Good news, though. You don’t need a giant budget or established infrastructure to compete against those bigger brands and still turn a profit. In fact, there are lots of ways in which […]

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Using ChatGPT Prompts to Improve Email Marketing Results
On 31st March 2023 | 0 Comments

Email marketing is a powerful tool for businesses to reach their target audience and promote their products or services. However, crafting effective email campaigns that drive engagement and conversions can be a challenge. This is where ChatGPT can help. Trained by OpenAI, ChatGPT generates human-like text and can be used to create compelling email marketing […]

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