4 AdWords Tips Your Small Business Can’t Live Without
On 22nd July 2021 | 35 Comments

Google AdWords can boost your ROI, if you know what you are doing. Google owns 74% of the search engine market, so focusing your PPC strategy there can help you reach as many people as possible. However, Google Adwords can be confusing. You may not have the resources to give to figure out the AdWords […]

Read more
The 3 Big Reasons You Need A Website
On 15th July 2021 | 35 Comments

Not having a website, usually means that your business is scattered across platforms. Facebook, Instagram, Youtube or LinkedIn may be what you are using to gain traction. This approach can be chaotic and it makes things more difficult than they need to be.             Here are three reasons why you […]

Read more
4 Crucial Questions To Answer When Planning Your Website
On 7th July 2021 | 35 Comments

If you think about writing an essay, one common mistake is trying to plan, create and edit your work all at the same time. This same mistake is often made when people try to build their websites. They pick a website platform, create a new page, try to learn a new tech tool, plan the […]

Read more
4 Steps To Choosing The Perfect Developer for Your Website
On 30th June 2021 | 35 Comments

If you are in the build or design phases of your website publication hiring a developer can be a great investment. However, choosing the right developer can be difficult but there are some steps you can take to make the process easier. This blog post will take you through the importance of choosing the right […]

Read more
Crucial Mistakes E-Commerce Websites Should Avoid
On 23rd June 2021 | 35 Comments

There are some common mistakes when it comes to starting up a new ecommerce site. By fixing or avoiding these before launching your site will allow for an overall better experience for potential customers, which in turn will boost your success. The Use of Complex Navigation: Navigation is important and can affect your site in […]

Read more
Tips For Building A Website That Customers Will Love
On 16th June 2021 | 35 Comments

Creating an online presence is a crucial part when trying to grow your business whether it is small or medium-sized. The first step is the launch of your website and with this comes different management responsibilities to ensure you’re generating traffic and continuously growing your customer base. Below are some tried and tested tips on […]

Read more
Your Savvy Blogging Blueprint For Writing A Winning Post
On 10th June 2021 | 35 Comments

Blogging, which is a core component of a solid content marketing strategy and is to the success of your marketing. If you neglect this aspect of your digital marketing then some of the negative effects will be that Without it, Google will stop crawling your site; your rankings will begin to slip; your social media […]

Read more
Setting SMART Goals For Your Website
On 3rd June 2021 | 35 Comments

A great website experience for your customers is the result of setting concrete goals that meet both user and business targets. Wanting a “great website” that gives customers a “good experience” is not a goal. Why? Because that is not actionable or measurable. Such a “non” specific goal contributes nothing to the planning or design […]

Read more
customer target market
An Easy Guide to Creating Customer Personas
On 26th May 2021 | 35 Comments

Customer personas, target market, or ideal customer avatar are different terms used to describe the same thing, and are the foundation of personalized marketing that converts.   Armed with airtight personas, you can address your prospects’ pain-points and tap into the motivation behind their decision to buy. In essence by understanding your customer better you […]

Read more
Making Your Website the Ultimate Sales Machine
On 20th May 2021 | 0 Comments

There are a lot of platforms, media and vehicles you can use today to help increase your sales. Still, the flagship of your online marketing efforts should be your website. Consider the way you shop online for a product or service. You’ll likely conduct some preliminary research and begin to whittle down your choices. Your […]

Read more