Blog
2023 Small Business Trends
On 13th January 2023 | 0 Comments

A lot has changed within the past couple of years, and it’s ultimately affected how businesses operate. If small businesses are going to not only survive but thrive, this coming year, then they need to be one step ahead of what’s to come. There are trends to look out for, and if small business owners prepare […]

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Timeless Email Marketing Trends
On 6th January 2023 | 0 Comments

Staying on the topic of email marketing… some people have been saying that email marketing is dead. But, nothing could be further from the truth. email marketing is here to stay and more popular than ever. When someone says “the money’s in the list” they’re not joking. Collecting email addresses from your target audience is […]

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The Best Email Marketing Tools Right Now
On 30th December 2022 | 0 Comments

Email marketing is still one of the most lucrative ways for businesses to connect with prospects and customers. But like all digital marketing channels, email marketing is not immune to change, and the right email marketing tools make all the difference. A great email campaign takes more than creativity, clean design, and snappy copy to […]

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All You Need to Know About Retargeting Ads
On 23rd December 2022 | 0 Comments

If you’ve ever cruised a retail site, without buying anything, then seen the items you were looking at everywhere over the following days, you’ve been on the customer side of a retargeting advertising strategy. Retargeting ads do exactly what they sound like: they target prospects a second time. It can feel like you’re having your […]

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Effective Business Networking Tips
On 9th December 2022 | 0 Comments

Gatherings like industry association meetings, conferences, trade shows and networking events may feel like an awful lot of work when you’re already running a business. And some events may end up being a waste of your time, but face-to-face networking is a necessity if you want to grow. With Covid, face-to-face networking has been difficult. […]

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Let’s Talk About Content Syndication
On 2nd December 2022 | 0 Comments

What is Content Syndication? Content syndication is the process of republishing the same piece of content on a different website, preferably a more popular one. In content syndication, you don’t create new content. Instead, you take existing content and publish it word-for-word on a different website. How Does Content Syndication Strategy Work? Content syndication has […]

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4 Changes Your Small Business Must Prepare for This Christmas
On 25th November 2022 | 0 Comments

Small businesses usually see a surge in activity and sales during this time of year, but that may not be the case this year. With the economy in flux and the market taking consistent hits, many small businesses are unsure of their Christmas prospects. Many are just getting ready for the influx of customers the […]

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The 6 Types of Marketing Funnels You Need to Know
On 18th November 2022 | 0 Comments

A marketing funnel is a visual representation of your customer’s journey from the moment they come in contact with your brand till they become a paying customer. Other marketers also refer to marketing funnels as purchase, conversion, and lead funnels, among others. We’ve already discussed marketing and sales funnels, the differences, and the various marketing […]

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The Most Common Types of Digital Marketing
On 12th November 2022 | 0 Comments

It’s becoming increasingly common to reach out to customers via digital marketing, and there are a variety of approaches that each have their own set of benefits. This article will explain the various forms of digital marketing. The promotion of a company’s products or services via digital mediums is known as “digital marketing.” Instead of […]

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How Does the Change in Instagram Impact your Small Business
On 4th November 2022 | 0 Comments

After our last blog post, we thought it would be fitting to talk about some recent changes on Instagram and how these may impact your small business. Instagram has been growing rapidly over the past year, and now it seems every business wants to jump on board. Instagram is a great social media marketing tool […]

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