In order to rank higher in search engine results, businesses have to create high-quality SEO content that keeps customers coming back. This involves measuring progress and adjusting when necessary. Here are seven metrics you can use to track your SEO strategy’s progress: 1. Keyword Rankings When you designed your SEO strategy, you did keyword research […]
Read moreIf you are engaged in digital marketing at any level for your business. Then you are very well aware how valuable a good ranking on Google can be for your main keywords.
Many businesses know and understand that they need to be engaged in search engine optimization (SEO), they know that it can add significant extra leads and sales to the business. But that is as far as there knowledge extends.
If this is you, then you may have asked yourself the question “I know I need to be doing SEO, but I don’t know exactly what I need.”
Read moreDon’t know where to start when it comes to SEO? Is the thought of SEO putting you off doing it? Take 5 minutes to run through this quick checklist that I have put together after attending a training based around the topic in question. So, take a look through the following list and check […]
Read moreI recently attended a market research training and I noticed that a lot of emphasis was placed on keyword research. Keyword research is important for your SEO as it determines what terms and phrases you should be using. If your using the wrong terms and phrases then your website more than likely won’t end up […]
Read moreAs a small business owner you’ve got plenty to do, so optimizing your online presence for better local search results probably isn’t at the top of the list. But local search is a vital marketing tool for small businesses, especially those with a brick-and-mortar presence.
Read moreIn recent months we’ve been especially focused on helping people find high-quality sites in Google’s search results. The “Panda” algorithm change has improved rankings for a large number of high-quality websites, so most of you reading have nothing to be concerned about. However, for the sites that may have been affected by Panda we wanted to provide additional guidance on how Google searches for high-quality sites.
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