Google’s paid advertising should not be overlooked. Why? Well, paid advertising contributes to a massive 95% of Google’s revenue.
If you’re a small business owner, you’re probably wondering how this makes a difference to you. It’s pretty simple. With 95% of their revenue being due to paid advertising, Google are forced to pay more attention to it.
Benefits of Paid Ads
Google search results no longer pop up organically. When you search for a something, more often than not, a paid ad pops up at the top. This has made it more difficult for businesses to organically appear at the top of Google search results.
It doesn’t have to be much more difficult if you are willing to embrace Google’s paid ad opportunities. If you haven’t come across Google AdWords yet, click here. It is one of the most effective advertising tools if it is used correctly.
So, the benefits… You can;
Google’s paid advertising is definitely leading the pack. So it only makes sense for your local business to take advantage of its popularity to increase online visibility, generate more leads, and see a boost in sales.
You can also find us on Facebook!